AI Insights · Timothy · April 2021
Q1 2021 Waifu Games Surge in the UK: Sensor Tower Report
Sensor Tower's analysis reveals the Q1 2021 performance of top waifu-themed mobile games in the UK, showcasing download and user engagement trends. Insights highlight the unified platform data from iOS and Android.
The first quarter of 2021 has seen the ever-popular waifu games continue to engage players in the United Kingdom. With data sourced from Sensor Tower, let's delve into the performance of the top five waifu games on the unified platform.
Azur Lane saw a fluctuating revenue trend, starting the quarter with around $45K, dipping to $12K, and then peaking at $29K before closing the quarter near $9K. Downloads for the title began at 572 and surged to 1.3K in early February, subsequently settling at 437 by the end of March. Weekly active users remained relatively stable, starting at approximately 3.7K and ending the quarter at around 3.5K.
Another title that kept players hooked was Honkai Impact 3rd - Part 2. The game's revenue began at around $7.7K, saw a mid-quarter spike to $28.6K, and ended the period at about $9.6K. Download numbers started strong at 2.2K and saw a peak at 3.5K, later decreasing to 1.7K. Weekly active users showed a healthy increase from 13K to a peak of 15.4K before tapering off to 12.2K.
The newly released Princess Connect! Re: Dive demonstrated a significant revenue jump from $3K to $36K in its first week, followed by a gradual decline to $4.8K. Downloads were impressive at launch with 15.8K, followed by a steady decline to 2.6K. Weekly active users grew from 4.7K to 7.7K and then decreased slightly to 6.6K.
ILLUSION CONNECT maintained a revenue range between $4.2K and $8.6K throughout the quarter. Download figures started at 500, dipped to 99 in late February, and recovered to 260 by the end of March. The game's weekly active users showed a decline from 2.9K to 1.6K.
Lastly, Date A Live: Spirit Pledge had a modest revenue start at $3.3K, experienced an uptick to $2.9K in early March, but then fell to $729. Downloads remained consistent, ranging from 259 to 314, and weekly active users started at 427, peaked at 529, and ended the quarter at 423.
For more insights on the performance of mobile applications, Sensor Tower provides in-depth analysis and data across various regions and platforms.